Promoting Dermatologically-Backed Solutions with Altruist & Bendemrane Distribution
In the ever-evolving world of skincare, one fundamental principle remains unchanged: daily sun protection is essential. Whether you’re navigating the bright city streets of Casablanca, the coastal breeze of Tangier, or the desert heat of Marrakech, Morocco’s exposure to strong UV radiation makes sunscreen not just a seasonal option—but a year-round necessity.
At Bendemrane Distribution, we believe that the Moroccan market deserves access to the most effective and dermatologically advanced sun care solutions. Our role goes beyond logistics; we seek out the most trusted, scientifically-formulated skincare brands in the world to make them available to professionals, pharmacies, retailers, and consumers across the country.
Among the leading brands we proudly distribute is Altruist, a UK-based dermatological brand committed to affordable, high-performance sun protection and skincare. Designed by dermatologists and rigorously tested, Altruist products are ideal for individuals with sensitive skin, pigmentation issues, or a desire for lightweight, non-greasy formulas that actually protect.
Why Is Sun Protection Crucial in Morocco?
Morocco benefits from more than 300 days of sunshine per year, which, while appealing, means prolonged exposure to harmful UVA and UVB rays. This consistent sun exposure accelerates:
- Premature skin aging (wrinkles, pigmentation)
- Hyperpigmentation and melasma
- Skin conditions such as rosacea and redness
- Increased risk of skin cancer
The World Health Organization consistently advises the use of broad-spectrum sunscreen daily, regardless of season or weather. Bendemrane Distribution ensures that Moroccan consumers have access to formulations that meet these critical needs.
Altruist: Science-Driven, Affordable Skincare for All
Altruist was founded by Dr. Andrew Birnie, a consultant dermatologist and skin cancer surgeon, who aimed to reduce the incidence of skin cancer by increasing the availability of high-quality sun protection at affordable prices. Each product is created with a minimalist but highly effective approach, and all formulas are cruelty-free, fragrance-free, and dermatologist-approved.
At Bendemrane Distribution, we have selected key Altruist products based on their proven effectiveness and suitability for the Moroccan climate and skin types. Below is an overview of the products we currently distribute and are available at our partner retail platform, Haytam Parfumerie.
Featured Altruist Sun Protection and Skincare Products
1. Altruist Anti-Redness and Pigmentation SPF50 (30ml)
This daily-use sunscreen is specially designed for individuals dealing with rosacea, redness, and pigmentation disorders. Its green tint helps visibly neutralize redness on the skin, offering a dual action: UV protection and tone correction.
- Broad-spectrum SPF 50: Protects against both UVA and UVB rays.
- Tinted formula: Evens out skin tone, reducing the appearance of redness.
- Lightweight texture: Perfect under makeup or for standalone wear.
- Ideal for sensitive or redness-prone skin.
This is an ideal option for dermatologists, aesthetic clinics, and pharmacies looking to recommend a product for clients struggling with redness or melasma.
2. Altruist Dermatologist Sunscreen Face Fluid SPF50 (50ml)
This high-protection facial sunscreen combines fluid texture with strong SPF50 coverage, making it one of the most user-friendly sunscreens for daily wear.
- Fast-absorbing formula: No white cast or greasy residue.
- Non-comedogenic: Safe for acne-prone and oily skin types.
- Suitable for all skin tones and textures.
Thanks to its elegant texture, this sunscreen has become a favorite among professionals and skincare enthusiasts alike. It fits seamlessly into morning routines and can be used as a base under makeup.
3. Altruist Family Sunspray SPF50 (250ml)
Ideal for the entire family, this generously sized SPF50 spray is water-resistant and designed for quick, even application across all body areas.
- Convenient spray bottle: Makes application easy, especially for children.
- Water-resistant: Suitable for beach, pool, and sports use.
- High protection with broad-spectrum SPF 50.
This product is particularly useful for families, schools, summer camps, and wellness retreats looking for reliable and affordable full-body protection.
4. Altruist SPF50 Invisible Sunspray
A modern and lightweight sunscreen spray that delivers invisible protection with no greasy finish.
- Invisible, fast-drying mist: No marks on clothes or skin.
- Air-powered spray: Environmentally-friendly design.
- SPF 50: Ideal for all skin types, including darker tones.
This is a top choice for sports enthusiasts, beachgoers, and individuals looking for convenient reapplication throughout the day.
Supporting Skincare: Cleanse, Hydrate, and Repair
Sun protection is most effective when paired with proper skincare routines. We also distribute Altruist’s complementary products that help maintain skin health:
5. Altruist Dermatologist Cleansing Foam (2% Salicylic Acid)
This gentle but effective cleanser helps control excess sebum, clogged pores, and acne.
- 2% salicylic acid: Fights breakouts and deep-cleans pores.
- Fragrance-free and non-drying: Suitable for daily use.
- Foaming texture: Leaves skin feeling fresh without irritation.
A must-have for oily and acne-prone skin, especially in Morocco’s warmer climate.
6. Altruist Dry Skin Repair Cream 10% Urea (200ml)
Rich in urea, this moisturizer is ideal for dry, cracked, or eczema-prone skin.
- 10% urea formula: Enhances skin hydration and smoothness.
- Clinically proven: Dermatologically tested and recommended.
- Non-sticky texture: Suitable for hands, feet, elbows, or the full body.
This cream is commonly recommended by dermatologists for chronic dryness or post-sun exposure recovery.
7. Altruist Dermatologist Moisturising Fluid (0.5% Hyaluronic Acid)
Hydration is a key part of a good sun care routine, and this fluid provides lightweight, long-lasting hydration.
- 0.5% hyaluronic acid: Attracts and retains moisture.
- Non-comedogenic and oil-free: Works well for oily and sensitive skin.
- Can be layered under sunscreen or used at night.
Ideal for everyday hydration, especially during Morocco’s hot, dry seasons.
Bendemrane Distribution: Trusted Partner in Skincare Access
At Bendemrane Distribution, our mission is to bring scientifically validated, effective skincare products to the Moroccan market. We partner with brands like Altruist because they meet the highest European dermatological standards and prioritize skin health at affordable pricing.
As a distributor, we work closely with:
- Parapharmacies and pharmacies
- Dermatologists and skin clinics
- Online and offline retailers
- Beauty and wellness professionals
Through our growing logistics and retail partnerships—including our retail partner haytamparfumerie.com—we ensure that every Altruist product reaches the Moroccan consumer in its original quality and intended purpose.
We are proud to lead in the responsible distribution of sun protection and skincare products that promote skin health, safety, and confidence.
Final Thoughts: Embrace Sun Safety With Smart Skincare
Sun protection is not just about avoiding sunburns. It’s about preventing premature aging, managing skin sensitivity, and reducing the risk of serious conditions. The Altruist product line, now available in Morocco thanks to Bendemrane Distribution, provides an affordable, effective, and dermatologist-backed solution for all skin types.
We invite pharmacies, skincare professionals, and resellers to explore our curated collection and join us in raising the standard of sun protection in Morocco.
To explore Altruist products and order directly, visit our partner store:
🔗 https://haytamparfumerie.com