Pala Eyewear x Altruist Sunscreen: A Vision for a Better Future

At Bendemrane Distribution, we are inspired by collaborations that prioritize ethical values and drive meaningful impact. This blog dives deep into the extraordinary partnership between Pala Eyewear and Altruist Sunscreen, two ethical brands working together to improve lives, protect vulnerable communities, and support long-term change across Africa.

Let’s explore how their shared mission is creating brighter days—one sunscreen and one pair of sunglasses at a time.

🌍 A Partnership Rooted in Purpose

The partnership between Pala Eyewear and Altruist Sunscreen isn’t just about products—it’s about transforming lives. With a focus on Africa, where communities face challenges related to vision care and sun protection, these two brands are setting an example of corporate responsibility.

Here’s what makes this collaboration special:

AspectPala EyewearAltruist Sunscreen
Core MissionSupporting eye health and vision care programs.Reducing skin cancer rates through affordable, high-quality sunscreen.
Charitable ContributionsProvides glasses and funds for African eye-care programs.Donates 10p per product to charities supporting children with albinism.
Impact AreasEye care accessibility in remote African regions.Sun protection for vulnerable populations.

This partnership brings together two essential elements: vision protection and skin safety, improving quality of life for countless individuals.


🕶️ Pala Eyewear: Championing Eye Health in Africa

Vision impairment affects millions of people in Africa, creating barriers to education, employment, and overall well-being. With a mission to address this issue, Pala Eyewear provides more than just stylish sunglasses.

Key Facts About Vision in Africa

  • 🌍 73% of the world’s visually impaired people live in Africa.
  • 👓 Sierra Leone, for instance, has just 5 optometrists for 7 million people.
  • 🚫 Limited access to care often results in untreated conditions that lead to blindness.

Pala Eyewear’s Contributions

For every pair of sunglasses sold, Pala Eyewear donates to programs that improve access to eye care. Their efforts focus on:

  • Building sustainable eye-care centers in remote regions.
  • Funding Vision Aid Overseas (VAO) projects.
  • Providing affordable glasses to those in need.

☀️ Altruist Sunscreen: Protecting Skin, Saving Lives

Altruist Sunscreen was founded by Dr. Andrew Birnie, a Consultant Dermatologist specializing in skin cancer, and David Westerbeek van Eerten, a skincare expert. Their mission is simple yet powerful: reduce skin cancer rates by making sunscreen accessible and affordable for everyone.

Why Skin Cancer Prevention Matters

  • 🌞 Skin cancer is the most common type of cancer worldwide.
  • 💡 It’s also the most preventable with proper sun protection.
  • 💊 10p from every Altruist Sunscreen product is donated to charities delivering sunscreen to vulnerable populations.

Altruist Sunscreen products, such as the highly-rated Altruist Sunscreen SPF50, are designed to offer:

  • Broad-spectrum protection against UVA and UVB rays.
  • 🌟 A Boots 5-star rating, ensuring superior quality.
  • 🌎 Affordable pricing to encourage widespread use.

🧴 Spotlight on Altruist Sunscreen SPF50

Available at Haytam Parfumerie, this sunscreen has become a go-to for those seeking effective, affordable protection.

Product Highlights

FeatureDetails
Broad-Spectrum ProtectionProtects against UVA and UVB rays, reducing skin damage.
High SPF & PPD RatingProvides long-lasting protection in harsh sun conditions.
Dermatologist-ApprovedDeveloped by leading skin cancer experts.
Affordable & AccessiblePriced to ensure widespread use across all demographics.

This product exemplifies Altruist’s commitment to combining science, affordability, and purpose.

✨ The Albinism Crisis in Africa

Albinism is a genetic condition that leaves individuals vulnerable to vision impairment and life-threatening sun damage.

Challenges Faced by People with Albinism

  • Skin Cancer Risk: ☀️ Skin cancer is the No. 1 killer of individuals with albinism in Africa.
  • Early Damage: Nearly 100% of children with albinism show signs of sun damage by age 10.
  • Life Expectancy: Fewer than 2% live beyond age 40 without intervention.

Altruist’s Impact

Through their partnership with the Albinism in Africa Foundation (SAA), Altruist Sunscreen provides life-saving products to thousands of children with albinism.

Impact MetricsResults
🌞 Bottles of Sunscreen DeliveredOver 4,500 bottles to communities in need.
💸 Donations from Sales10p per product goes to supporting initiatives.

This partnership has significantly improved the quality of life for vulnerable populations across Africa.

🎯 A Vision for the Future

Since its inception, this partnership has achieved remarkable milestones:

  • Donated over £580,000 worth of products.
  • Reached thousands of vulnerable individuals in Africa.
  • Built awareness about the importance of vision and sun protection.

By working together, Pala Eyewear and Altruist Sunscreen are proving that ethical businesses can make a significant difference in the world.

📣 How You Can Help

Want to support these life-changing initiatives? Here’s how you can make a difference:

  1. Purchase Products:
  2. Spread the Word:
    • Share this blog to raise awareness about their impactful work.
    • Follow @palaeyewear and @altruistsun on Instagram.
  3. Participate in Giveaways:
    • Enter exclusive contests for a chance to win products while supporting these causes.

💡 Final Thoughts

At Bendemrane Distribution, we take pride in showcasing partnerships that prioritize purpose over profit. The collaboration between Pala Eyewear and Altruist Sunscreen is a shining example of how businesses can make a real impact while delivering exceptional products.

Explore more stories like this on our blog and discover how you can contribute to a brighter future.

📌 Visit Haytam Parfumerie to shop Altruist Sunscreen SPF50 and join the movement today!

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